Founder Resources
Welcome to my first newsletter! I am quite excited to do this and it’s an important commitment for me. But quickly - why am I doing this and what should you expect? Well, there is so much content about startups out there. However, not much coming from CEE. I will share insights, opinions and stories from the region. My intention is to write one post every week.
Now let’s get into it.
Well, fall is coming. I am talking to many founders who (maybe just like you?) are preparing for fundraising. As a VC, there’s very few things cooler than a really well structured data room after having a great conversation with a founder. The UX / UI of the investors can be the same as for the users - turns them off if it’s bad.
Hence, I thought I could dedicate my first newsletter to help you out on this one. I put together a list of top-notch fundraising materials, toolkits and gtm / esop / metrics / strategy guides to get you up to speed. Many of you said it would be very helpful, so here you go. This post will stay on my substack page and I will update it from time to time, so save it for later. Feel free to scroll or just ctrl+f to find what you need:
Pitch Deck Templates & Guides
Creating an effective pitch deck is crucial for securing funding. Here are some templates or materials that can help you build yours:
•Creandum Series A deck template: File, Article
•Creandum Seed Deck Template: File
•Point9 Deck Template (2015): Article
•Sequoia’s Business Plan Guide: Article
•a16z Data Room Guidelines: Article
•Y Combinator Series A deck guide: Article
•Pillar VC pitch deck template: File
•Deck Storytelling Template by Pillar VC: File
•Inventure deck template : Article
•Founders’ Institute deck template & pitching insights: Article
•b2ventures pitch deck Guide: Article
•Speedinvest’s Guide to Pitching: Article
•Underscore Deck Template: Article, File
•Underscore Pitch Deck Narrative Template: Article
•Index, LocalGlobe tips based on recent decks: Article
Financial Model Templates
Here are some templates to help you build your financial models:
•Creandum’s Financial Model template: File, Article
•Pillar VC’s Financial Model template: File
•SaaS Financial Plan by Christoph Janz @ Point Nine Capital: Article
Other Fundraising Materials
Here are additional resources to assist with your fundraising efforts:
•Creandum’s Dataroom Template: File, Article
•Underscore’s Data Room Template: Article
Other
•🔥Pillar VC’s Founder Playlist: everything you need in one place - templates, guides on fundraising, hiring, product and others. Highly recommended! - Link
•Underscore 2023 Fundraising Toolkit for seed rounds: File, Article
•Underscore Resources Page: plenty of guides & articles on fundraising - Link
•Firstround’s Fundraising Tips: Link
•b2ventures Founder Resources: Link
•b2ventures Term Sheet Guide: Link
•Y Combinator’s Series A Due Diligence Checklist: Link
•IVP’s SaaS Fundraising Playbook: Link
•Creandum’s VC Outreach Guide & Template: Article, File
•Founder takes:
- Leapsome Founder: Lessons from their first-ever fundraise and Series A pitch deck. Article
- Front Founder: Insights from their Series A pitch deck. Link
Guides and Tips on Non-Fundraising Topics
Beyond fundraising, there are other critical aspects of running a startup. Here are some valuable guides on various topics:
Expansion / GTM / others:
•🔥 Index’s US expansion guide: Link
•Sequoia Product-market fit Guide: Link
•Iconiq’s State of Go-to-Market 2024: Link
•Bessemer’s “Scaling from 1M to 10M ARR” guideline: Article
•Balderton’s B2B sales guide: Link
•b2ventures Founder Resources: Link
•Board Meeting Guide: Link
•Sequoia’s Board Meeting & Deck Guide: Article
•Board Meeting Guide by Delian Asparouhov: Link
•Techstars’s Toolkit: Page
•Iconiq’s Insights: Link
Metrics
•Iconiq’s Efficient Growth Report: Link
•a16z Growth Metrics: Link
•Metrics That Matter by Index: Link
•What is Good Retention by Lenny Rachitsky: Link
Employee equity
•Balderton Employee Equity Guide: Link
•Index Employee Equity Guide: Link
By leveraging these resources, you'll be better equipped to navigate the challenges of fundraising and scaling your startup. Whether you're preparing a pitch deck, creating a financial model, or seeking guidance on non-fundraising topics, I hope this list provides a good starting point.
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